Privacy Policy
Effective Date: August 13, 2026
Roger Tsai M.D., Inc. (“Dr. Tsai Plastic Surgery,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us through our website, https://www.drtsaiplasticsurgery.com/, and through our communications with you.
This Privacy Policy explains what information we may collect, how we may use it, how we may disclose it, and the choices available to you.
By using our website or providing information to us, you acknowledge the practices described in this Privacy Policy.
- Information We Collect
Depending on how you interact with our website and practice, we may collect information such as:
- Name
- Email address
- Telephone or mobile phone number
- Mailing address
- Information submitted through appointment, consultation, contact, quote, or other forms
- Information you voluntarily provide about your requested services or inquiries
- Website usage information, such as IP address, browser type, device information, referring website, pages visited, and approximate geographic information
- Information submitted through communications with our practice
Please do not submit sensitive medical information through a general website contact form unless specifically requested or provided through an appropriate secure system.
- How We Use Information
We may use information we collect to:
- Respond to inquiries and requests for information
- Schedule and manage consultations and appointments
- Communicate with patients and prospective patients
- Provide information about our services
- Respond to customer-service requests
- Send administrative communications
- Send appointment reminders and other service-related communications
- Send SMS/text messages when you have provided the appropriate consent
- Improve our website, services, and patient experience
- Maintain website security and prevent fraud or misuse
- Comply with applicable legal, regulatory, and professional obligations
We may also use information as otherwise permitted or required by applicable law.
- SMS/Text Messaging Privacy
If you provide your mobile telephone number and affirmatively opt in to receive text messages from Roger Tsai M.D., Inc., we may use your mobile number to send the types of messages described at the time you provide your consent.
These messages may include appointment-related communications, customer-service communications, consultation information, reminders, or other messages for which you have provided consent.
Message frequency: Message frequency varies
Message and data rates may apply.
You can opt out of SMS messages at any time by replying STOP to a message. For assistance, reply HELP or contact our office at (310) 276-1190.
Your consent to receive SMS/text messages is not a condition of purchasing any goods or services.
Mobile Information and SMS Consent Non-Sharing
We do not sell, rent, or share your mobile telephone number, SMS opt-in information, or messaging consent with third parties or affiliates for their own marketing or promotional purposes. We do not transfer or sell SMS consent or opt-in information to lead generators or other third parties for marketing purposes.
Information necessary to provide our messaging services may be shared with service providers that process information on our behalf, such as telecommunications, messaging, technology, scheduling, or customer-service providers. Such providers may use the information only as necessary to provide services to us and are not authorized to use your SMS consent or mobile information for their own independent marketing purposes.
Non-Sharing Clause
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
- Cookies and Website Technologies
Our website may use cookies, pixels, tags, analytics tools, or similar technologies to operate the website, understand website usage, improve functionality, and measure the effectiveness of our website and marketing activities.
These technologies may collect information such as your IP address, browser type, device type, pages viewed, referring website, and general website activity.
You may be able to control cookies through your browser settings. Disabling certain cookies may affect website functionality.
- Third-Party Service Providers
We may use third-party companies and service providers to operate our website and business, including providers that assist with:
- Website hosting and maintenance
- Analytics
- Appointment scheduling
- Communications
- SMS/text messaging
- Email communications
- Website security
- Customer relationship management
- Advertising or marketing services
These providers may have access to information reasonably necessary to perform services on our behalf. We expect our service providers to handle information in accordance with applicable contractual and legal requirements.
This section does not authorize the sale or sharing of mobile numbers or SMS opt-in information for third-party marketing or promotional purposes.
- Medical and Health Information
Our practice may collect and maintain medical and health information in connection with providing healthcare services.
Certain medical information may be protected under the Health Insurance Portability and Accountability Act (“HIPAA”) and other applicable healthcare privacy laws. Our Notice of Privacy Practices describes how protected health information may be used and disclosed and the rights available to patients with respect to that information.
The privacy practices applicable to protected health information may differ from the practices applicable to general website information.
- Information Sharing and Disclosure
We may disclose personal information when reasonably necessary to:
- Provide requested services
- Operate and maintain our website and business
- Communicate with you
- Process or manage appointments and inquiries
- Work with service providers acting on our behalf
- Comply with applicable law, regulation, legal process, or governmental request
- Protect our rights, property, safety, patients, employees, or others
- Detect, investigate, or prevent fraud, abuse, or security incidents
- Fulfill another purpose disclosed to you at the time information is collected or with your consent
We do not sell or share mobile telephone numbers or SMS/text messaging opt-in information with third parties or affiliates for marketing or promotional purposes.
- Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.
However, no method of transmission over the Internet or method of electronic storage is completely secure. We cannot guarantee absolute security.
- Data Retention
We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, to provide services, maintain appropriate business and healthcare records, comply with legal obligations, resolve disputes, enforce agreements, and protect our rights.
Retention periods may vary depending on the type and purpose of the information.
- Your Privacy Choices
Depending on applicable law and the nature of the information, you may have choices regarding your personal information.
You may:
- Request information about personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of certain information where legally permitted
- Opt out of certain marketing communications
- Opt out of SMS/text messages by replying STOP
- Request assistance with SMS/text messaging by replying HELP
- Contact us with questions or concerns regarding our privacy practices
Certain information may be retained when required by law or when necessary for legitimate business, healthcare, security, or legal purposes.
- Communications Preferences
You may receive communications from us relating to your inquiries, consultations, appointments, services, or other interactions with our practice.
Where required, we will obtain appropriate consent before sending promotional or recurring SMS/text messages.
Opting out of promotional communications does not necessarily prevent us from sending communications that are necessary to provide services, respond to your requests, or otherwise permitted by law.
- Children’s Privacy
Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13 through the website.
If you believe a child has provided personal information to us through the website, please contact us so that we can take appropriate steps.
- Links to Other Websites
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, content, or security of third-party websites.
We encourage you to review the privacy policies of any third-party website you visit.
- Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, technology, or applicable laws.
When we make changes, we will update the Effective Date at the top of this Privacy Policy and publish the revised policy on our website.
Your continued use of the website after an updated Privacy Policy is posted constitutes your acknowledgment of the updated policy, to the extent permitted by applicable law.
- Contact Us
If you have questions or concerns regarding this Privacy Policy or our privacy practices, please contact:
Roger Tsai M.D., Inc.
9201 Sunset Blvd, Suite GF-1A
West Hollywood, CA 90069
Phone: (310) 276-1190
Please do not send sensitive medical or health information through ordinary email or a general website contact form unless we have specifically instructed you to do so through a secure method.
- SMS/Text Messaging Compliance Notice
Our SMS/text messaging practices are intended to comply with applicable telecommunications requirements and applicable consent requirements.
SMS consent is collected separately from consent for other purposes where required. We do not condition the purchase of goods or services on consent to receive marketing text messages.
Message frequency: Message frequency varies
Message and data rates may apply.
Reply STOP to unsubscribe. Reply HELP for help.
Mobile numbers and SMS opt-in/consent information will not be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes.
Last Updated: August 13, 2026